Midterm Project - Work Plan
| Date |
Work Plan |
Work Detail |
| 3/16 - 3/22 |
Product imformation |
1. Name of product
2. Type of product
3. Need utility
4. Positioning
5. Differenciation
|
| 3-23 - 3/29 |
Client |
1. Target market
2. Need
3. Place
|
| 3/30 - 4/5 |
Promotion |
1. Print ad
2. Slogan
3. Logo
|
| 4/6 -4/12 |
Product detail |
1. Price
2. Package
3. Script
|
| 4/13 -4/19 |
Final check |
1. Video
2. Power point
3. Written form
|
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