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Workshop Offensive Ad

Page history last edited by tinshan55@... 15 years, 1 month ago


link: http://www.flickr.com/photos/arne/241512395/


 1. Describe the offense committed in the ad.

There is a naked woman on the advertisement of a videogame system that is marketed towards children.


 2. Explain why you do or don't consider it sexually offensive.

 It is offensive because it objectifies women. It’s not offensive because the nipple and pubic region are covered by the videogame pictures.


 3. Where is the socially accepted line between 'erotic suggestiveness' and 'explicit sexuality' in advertising?

 The line between erotic suggestiveness and explicit sexuality was crossed in this           advertisement since the woman is literally naked, nothing is left to the imagination.          Therefore, there is nothing suggestive about it. Perhaps she was wearing a bikini or a sexy

dress, it would qualify as erotic suggestiveness. However, she is completely naked and

screams sex. Therefore, it is too explicit to be suggestive.


4. Can an ad feature nudity without erotic suggestiveness or explicit sexuality? Is either ever appropriate in an ad? 

It is possible to neither explicit nor suggestive and also appropriate. If the ad was an informative ad to advice women against the dangers of plastic surgery, the ad could feature naked bodies of women of failed surgeries. These bodies would not be attractive but since it pertains to the subject of surgery it would also be appropriate. 

Comments (3)

Aiden Yeh said

at 7:59 pm on Feb 22, 2009

what do you mean by 'obejtifies women'? Can you please expand this idea? Thanks.

Aiden Yeh said

at 7:59 pm on Feb 22, 2009

I meant 'objectifies'.

tinshan55@... said

at 6:23 am on Feb 23, 2009

It was an advertisement for children's videogames, yet the ad had a picture of a naked women on it spread out across the ad. Clearly the naked women has nothing to do with videogames, it was just eye candy to catch the readers eye. The ad used the naked woman to grab the male readers with sex appeal.

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